
Bobby
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Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. To improve your rankings you can:
1. Add content
Add content, add content, and add content. Before you even register your domain, you should have enough ideas to build 100 pages on your site. Start brainstorming and see what you can come up with in 10 minutes. If that's not enough to fill 50 pages, consider not building the site at all. Having lots of content is important.
2. A simple design is better
Text content should outweigh the html content. Stay away from heavy flash, java, JavaScript, etc. Don't add to much stuff like 'best viewed with'... Your website should be viewable with any browser. Keep it clean and professional.
3. Keep the pages small
Smaller is better. Keep it under 15k if you can. Your site should be fast loading, or people will leave. Speed is everything. Next to content, that is. Keep it under 10k or 5k if you can. Difficult, but people love fast sites. Throw away all the trash on your pages.
4. Content length
Put a new page online every day of about 200 to 500 words. Go to the overture keyword suggester to find ideas of what to write about. Spell checks your content. Search engines can do it, and so should you. If you have a blog, go for article-like posts as opposed to the personal diary kinds of posts.
5. Use keywords
Use your keywords in the following places: title, description tag, heading, url, once bold, once italic and once high on the page.
6. Link to other sites
Put 2 links to other, high ranking pages on your site. They should be relevant to the content of that page and use keywords as your link. Don't add every link that's requested. Check their relevance first.
7. Link to your own site
Put links from one page to other relevant pages on your own site. Again: use keywords as your link.
8. Submit your site
Submit your site to Google, AltaVista, Yahoo, Msn, Hotbot, etc. Then forget about that for 6 months. Also submit it to every single directory you can find. Do a check after 6 months and resubmit if you're not listed.
9. Log and track
Most hosts provide these. Don't use a lame graphic counter. Check where your visitors are coming from to find out what traffic methods work best for your site.
10. Write for people
People are not coming to your site for your content. They are coming for their content. Try to write as if you are writing to one specific person, such as a friend of yours who's interested in the same topic. Don't try to write for 'all of your visitors'.
11. Stay ahead
If you know that something big will come out in a few months, build a page about it now. It gives search engines time to index that page so they can feed it to the growing anticipating crowd.
12. Add more content
This is so important: keep adding content. Do this for a year and your site will be a top ranking website within one year. You could've been there now, if you started last year. So start now, so you'll be there next year. You'll thank yourself (and me) later.
You can also try free classified advertising.
Post a link to your site for free where it is allowed (always read the Terms of Use). Examples are:
Bidvertiser- http://www.bidvertiser.com/bdv/bidvertiser/bdv_ref.dbm?Ref_Option=adv&Ref_PID=131088
Craigslist http://www.craigslist.com
Google Base http://base.google.com
Classifieds for Free http://www.classifiedsforfree.com/
Text Link Exchange http://www.txtswap.com/
Recycler.com http://www.recycler.com/
Yahoo Classifieds http://classifieds.yahoo.com/
US Free Ads http://www.usfreeads.com/
Kijiji http://www.kijiji.com/
Local.com http://www.local.com/ |

Linda S
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SEO is the process of improving webpages so that it ranks higher in search engines for targeted keywords.SEO is the combination of knowledge and science. This is the process of structuring a web page so that it is found, read, and indexed by search engines in the most effective manner possible, making your web site and its content attractive, relevant and visible to search engines and web searchers.For more information about SEO just visit http://www.ajsquare.com/services/seo.php?co=seo
For more details about SEO just visit
http://www.ajsquare.com/services/seo.php?co=seo |