Jesus Quintana
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if you just registered a new domain for your website it might take a little while for it to link up with the popular search engines. you can go to a search engine and try to input your store so it will come up in their search, but if you are a small independent electronics online store, i wouldn't expect to see it on the first few pages if you do an electronics search. that will go to the major companies like best buy, walmart, sears, and massive online stores.
one thing you could do to try to increase traffic is to create banners and see if you can get stores to put your banner or a link on their site. you'll have to pay for the advertising of course.
you can also post links to your store in popular forums to try to draw in shoppers.
put adds anywhere that gets a lot of traffic for the best results.
beyond that, there isn't much else you can do. good luck. |
momosix
 |
I told myself I'd get off yahoo answers, but I read your other answers and have to make some input.
First off, the ideas other have suggested, should all be implemented.
1. Start with learning search engine optimization. There's a lot to learn - but a lot of spammy sites on it. The more reputable websites are www.searchengineland.com, www.seomoz.org, gee my mind went blank. But those two will give you a weath of information and other links. P.S. meta tags are less than a drop in the water. There's debate how much they really help. I put them in for the heck of it. Can't hurt. But if you have more important things to do - do those first. But as you're creating new stuff - keep in mind to throw those in on your blogs, etc. KNOW YOUR KEYWORDS. Google has lots of keyword tools to show you want people are looking for. Find a niche that has people searching for it, but not so much competition.
2. Know your competition. Who sells what you have, where are they showing up in search engine results, who are they selling too. Become familiar with Google backlink searches and advanced searching techniques and see where your competition is and be where they are, or find out where they're not - and go there.
3. Make sure you can analyze your profile customer to a tee. The more you can detail your customer profile - the less time you'll spend marketing to people who won't buy. You'll get less visits - and more sales. You want sales. Make your customer profile into a person in your mind, from their lifestyle, hobbies, pay, gender, education, what websites they'd visit, what music they listen too, jobs, etc. etc. That'll give you some marketing ideas.
4. Social Marketing - as others have said - get links/profiles into Myspace, Facebook, etc. These help with search engine results. It doesn't have to get real involved - unless you're marketing to this type of crowd. If you're selling insurance - definitely don't spend too much time on it - if you're promoting a rock band - delve yourself into. But get a link up back to your store at least. Leave a link to your store whenever you can without being spammy and keep it in RELATED websites. Relations are important to Google SEO.
5. Social Bookmarking. Write interesting seo friendly articles on your store or reviewing a product. Submit them to Digg, Reddit, Delicious and all those places.
6. Offer more than just a product and price. Put in review in your website, let customers leave reviews. Don't delete the bad ones. People will trust you more.
7. Don't overlook local advertising. Advertise in your local city or town offline.
8. Advertise in online classifieds like craigslist and ebay of course. Don't rule out local pennysavers either. Ads there can cost $3.00. Maybe throw a discount in or something. Test it out. Put bullentins/advertisements up on stores/supermarkets, etc. Or do local promotional coupons.
9. If your store isn't an affiliate store, look into running an afffiliate program.
10. Blog Blog Blog, Wordpress org and the paid one, blogspot, get blogs up, keep them keyword related, submit your posts to bookmarking websites, feedburner, ping them, etc. Keep them relevant and interesting. You can make them short. Maybe review one product in each post or something. Join "blog" websites that have directories of blogs.
11. Don't submit your website to a thousand directories at once. Google will ban you.
12. Article directories. Write an SEO friendly and informative article and submit it to directores on Ezine and reputable ones. Remember, don't end up with spammy websites or Google will penalize you with them. Google will judge you by who you associate with.
13. Become friends with others in your field. Networking helps a lot.
Defining your niche and a detailed customer profile - bring your imaginary customer to life - is the best first step to determining where and how you want to market. |
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