How did eBay become successful?

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jo_in_olryt

How did eBay become successful?

and what other companies did become successful through using digital marketing?

JStrat

Well, quite a few companies bottomed out in the "Dot Com Crash". But if you mean other enduring companies, I suppose Amazon and Google are huge success stories. Yahoo! probably does alright, too. ;)

As for ebay's success, they cornered the market for online auctioning early and capitalized on it. There are now other online auction companies starting to make sme headway, but ebay is so firmly established and has such a massive user base that their continued success seems likely, provided they continue to offer all the services of their competitors. Much of their money comes from various fees on the site... a seller pays listing and selling fees, plus various other fees depending on what options are chosen. With as many users as ebay has, that amounts to huge amounts of cash very quickly.

biprincess_4202004

Advertising. Duh!!!

sam

why wonder? I think its a marketing brought them here

Sam
hitechcompanylinks.com

bassvibe721

they made the money on PAYPAL they own it. they were not so succesful untill they did that. so any site that uses it not just ebay pays thje ebay company money each sale they get money on.
craigs list is also successful and i would sugest keeping an eye on it to invest.

psd1941

eBay's success lied it its own complete system consisting of auctioning, receipts and payments, while other companies have only the auction facility and receipt and payment system depends either on exposure of buyer's credit cards or the other institutions dealing in electronic transaction.

lovable kim

because

Peter Mrakic

Timing, luck being in the right place at the right time and not many people understood the power of the internet at that time.

billie joe luver

eBay became successful because of it's large choice of items. also most of it's low prices.
You can find alot of items on eBay so people would rather go there then a place where there is only a 10% chance they would find what they're looking for!
that's why eBay is so successful!

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