What are the top 10 websites you visit on a regular basis? |
| For any reason, which sites do you visit regularly? Do you like to login to sites just to use them? Do you have a problem giving your email address? Where do you online beside yahoo answers? What are ... |
|
Why don't telemarketers get a REAL job instead of harassing people all day over the phone? |
Are they so unskilled that they can't even flip burgers? Why don't they do that instead? Additional Details Puri - Then she should've thought of that BEFORE she opened her ... |
|
Would anyone be willing to buy this? |
it helps get the cable out of the back of the tvif it'd to tight or if you can't see.
If you would buy this how much would you pay?
http://www.flickr.com/ph... |
|
Why do generic brands exist? |
| I see generic brands side by side on the shelves with name brands, many of them appear to be manufactured by the same companies. Why would they create their own competition?... |
|
Cost to run a website? |
| So i was just wonder how much does it cost to run a website. Im talking about a ".com" website site. How much would it be for a month? Or half a year?... |
|
How long does it take for search engines to index my new site? |
| I've uploaded a new site - just one "under construction" page made with flash - but I can't find it when I search for it in Yahoo /Google / Msn.... I've included meta ... |
|
Revenue for website? |
Hi
I have just completed a website for my daughter Josephine and I wanted to know if I could earn any revenue for her from it by advertising a banner or someone website?
I don’... |
|
Where can I find marketing freelancers? |
| I am looking for marketing help with my Internet service, MobileTravelogue.com. Although based in the UK the service is global and has many possibilities in terms of target markets. Not being a ... |
|
Where does all my website traffic go? |
I have a website which tracks the number of visitors I get monthly. I can see the traffic goes there, but is apparently diverted because I NEVER get sales. Additional Details It is a ... |
|
Heard of EuroLink Financial Group of Publishers Sweepstakes?? |
| I got this letter in the mail saying I won a sweepstake in the amount of $95,000 which required that i pay 10% for taxes.They also attached a check for about $2,000. My name was attached to a lottery ... |
|
Do advertising companies need translators? |
Additional Details I speak Italian and English. I don't know if that makes a difference or not.... |
|
|  |

david | Is it legal to mention competitor's name OR dislay competitor's logo in your own advertisment? |
i think i saw this in Del Taco advertisment |
|


Researcher
|
As far as you don't lie you can do it. You can "challenge "your competitor like Pepsi did in the seventies in a campaign were people were blindfolded and asked what taste they preferred (Pepsi won against Coca Cola). Tylenol, Advil, and many others have claimed that in 'clinical' studies it was found that their product was faster in relieving or more effective, etc. This is not illegal but if you do it you might be starting an advertising war and you'd better be prepared by fixing any weaknesses in your product.
Before your make any false claims or comparisons be aware that we are all protected by laws, your competitor included.
To summarize, if your product has genuine advantages over the other, its OK to point them out and to point out any weaknesses in the other, but the claims has to based in facts.
One more thing: if you name a trademark you have to name the trademark owner ( As in: "Fanta is a trademark of Coca Cola Bottling Co. ®"). |
|

stienbabe
 |
Yes, as long as what you are saying is strictly factual. So you can say 'Our burger contains more beef than product x' but you can't say 'Our burger is better than product x'. You can also give results of surveys such as 'People prefer our burger to product x' as long as the research is available and has been properly carried out. |
|

phil w
|
no |
|

iswd1
 |
They do it all the time. Look at subway and their commercials... they compare their sandwiches to McDonald's all the time.
As long as you have acknowledge the other companies trademarks, you're fine. |
|

SoftHea®t
|
as far as i have seen, advertisers carefully avoid mentioning their competitors' company/brand names. to me it does seem that they are following the law. |
|

Borat2®
|
It depends on each country's law. In the USA it is NOT illegal - it's common practice. I don't know how the UK law specify this issue. |
|

Monzi
|
I think it is bordering between legal and ethical. The competitor may sue the company for using it in a commercial and stating some negative comments about it. If, however, the company may not sue it, it somehow reflects the company's incompetence because it needs to destroy and compare a more famous brand than theirs. There's a case in our place where the "new" detergent keeps on stating that their product is a lot better than the more famous brand. Although they never let the audience hear the brand on TV, you can guess it with the way they open their lips. The famous brand did not sue the newbie to court but it maintained its claim to good quality. The new product, at the start had a lot of sales. But as time passed by, the people got tired of the new product's commercial and got back to the more famous one because it is really good in removing stains. Now, it is already out of the market and the famous one still expands its sales today. It is really not good to destroy another products' status just to gain popular demand. |
|

lefang
 |
IF the name or logo is a registered trademark then it would be classed as infringement of copywright, ie intelectual theft. |
|

| |
|
| |  |
| Questions List |
Answers | Last Post
| | | |
8 | 21 minutes(s) ago
| | | |
8 | 45 minutes(s) ago
| | | |
8 | 1 hour(s) ago
| | | |
5 | 6 hour(s) ago
| | | |
9 | 10 hour(s) ago
| | | |
8 | 11 hour(s) ago
| | | |
7 | 2 day(s) ago
| | | |
7 | 5 day(s) ago
| | | |
7 | 2 week(s) ago
| | | |
8 | 2 month(s) ago
| |
|