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Tie the good looking Chinese guy | Is it possible to get good and decent traffic to a website to get better business? |
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CaboWabo
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"Good" and "Decent" needs to be defined. There is a major difference between those two and QUALIFIED traffic. Most business owners don't know the difference and that is what makes their campaigns fail. |
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mel
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I don't see a correlation between "traffic" and "business".
when you sell something, that's business, I think.
attracting traffic is harder because people do not want to be lead into anything. |
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Demun
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Yes |
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imisidro
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Definitely, the key is to get TARGETED traffic that is interested in what you have to offer
Getting traffic is a combination of a lot of things. The key to success is to create great content that visitors want to use, search engines will love and other websites will naturally link to. Of course, it's easier said than done.
You can use pay per click advertising in the search engines to reach audiences looking for your products. You can use Google Adwords http://www.google.com/adwords or Yahoo http://searchmarketing.yahoo.com
Here are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible:
1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.
2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!
Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html
3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.
If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm
4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News.
http://www.prleap.com/sign_up.html
http://i-newswire.com/
http://www.24-7pressrelease.com/
http://www.pressbox.co.uk/cgi-bin/links/add.cgi
http://www.pr.com/press-releases
http://www.prfree.com/
http://www.clickpress.com/releases/index.shtml
http://www.theopenpress.com/
http://www.przoom.com/
http://www.prweb.com
http://www.newswiretoday.com/
http://www.free-press-release.com/
5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.
Here is a comprehensive list of where to submit your articles http://answers.yahoo.com/question/;_ylt=AhzreGmnCUicOoyedqypscUjzKIX?qid=1006022407481
6. Post a link to your site for free where it is allowed (always read the Terms of Use). Examples are:
Craigslist http://www.craigslist.com
Google Base http://base.google.com
Classifieds for Free http://www.classifiedsforfree.com/...
Text Link Exchange http://www.txtswap.com/
Recycler.com http://www.recycler.com/
Yahoo Classifieds http://classifieds.yahoo.com/
US Free Ads http://www.usfreeads.com/ |
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johnnyacura5
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Yes. submit your site to search engines. |
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sbcircle1
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Yes...You much optimize your site for search engines and get as many links as possible! You can alo adertise your site.. |
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Erin
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Yes absolutely.
There are as many ways to drive traffic to your website as there are types of customers. Everything from paid search (ppc), website submission, paid listing, link exchanges, paid search result inclusion, banners, emails, co-registration offers, subscriptions, newsletters, blogs, affiliate programs, lead purchasing, etc. What you ultimately will use and what might work best for you, will not be the same as anyone else's website or industry.
First you need to define your business and competitive advantage points. Make sure your website addresses these and is refined to answer/re-assure your customers. Content should be written from the perspective of how your product or service will help the customers. Don't talk about "I" or "Us" or about yourselves in general, other than a brief "About Us" and "Contact Us" types of sections.
If you have a transaction process on your website, make sure it's clean, secured, and easy to understand.
Install website analytics, or use software that your web site host provides to understand how people are getting to your site, how long they stay on your site, what pages they go to, what pages they leave from, etc.
Check out your top-ranking competitors and find out what makes their sites the most highly ranked. You can do this on sites like Alexa and with the Google Toolbar, and find out how much traffic your competitors get, and what their rankings are compared to yours. Learn from their successes.
Then you need to undertand your customer. What are their typical demographics? Where are they?
To effectively advertise on the web, and pay for ads or advertising efforts, you'll be best off to understand that much about your customer so you can make the best return on your investments. |
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tiffanydow
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I use social networking to drive tons of highly targeted traffic to my sites. Squidoo is especially helpful. I rank #1 on Google for my search term out of almost 1 million and #6 in Google for a term that gets 35+ million hits. And it's all free. Great traffic boost! |
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