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Wednesday, May 14, 2008 – Taylor Swift, who leads the field of female nominees for this year's Academy of Country Music Awards, will perform on the CBS Early Show this Saturday morning, May 17. Taylor will perform from the MGM Grand Hotel in Las Vegas, the site of the 43rd Annual Academy of Country Music AwardsThe following night, May 18, Swift will perform live on the ACM Awards telecast, where she is nominated for three awards: Album of the Year, Top Female Vocalist, and Top New Female Vocalist.
Swift also announced a partnership deal with L.e.i. Brand Partners. Jones Apparel Group said Swift will be the face of the L.e.i. Back-to-School 2008 print, mobile and online advertising campaign, to be called "This is L.e.i. Country." The campaign will feature Swift surrounded by an assortment of L.e.i. denim jeans and tops. L.e.i. (life. energy. intelligence.), the brand for juniors, junior plus and girls, will be available exclusively at Wal-Mart stores nationwide beginning in July 2008 for Back-to-School, and in Canada in the fourth quarter of 2008. |
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